2019 Top Online MBA Concentrations

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2019 Top Online MBA Concentrations

Online Master of Business Administration programs exist in a highly competitive environment today! With over 535 direct competitors (as of August 2019), one way programs differentiate from each other is to add job-relevant or specialized business discipline concentrations.

Our database is the only source for details for all online MBA concentrations.  Importantly, our methodology includes capturing changes in these programs over time.

Our findings:

Thirty four percent of online MBAs offer a concentration in Healthcare Administration (N=184, up from 151 in 2018)

  • There are 102 (up from 82 in 2018) online Master of Healthcare Administration (MHA) programs in the U.S. Online MHA programs not only face significant competition from other MHA programs, but they also face competition from a large group of online MBA programs as well.

Thirty one percent of online MBAs offer Marketing / Marketing Management concentrations (N=165, up from 143 in 2018)

    • Only 13 online Master of Marketing programs are available in the market today (up from 12 in 2018). Is the market more interested in earning the MBA first and adding specialized marketing skills second? Additionally, there are 16 online MBAs that offer a concentration in the more specialized subjects of Social / Digital Media Marketing, Marketing Analytics, Internet Marketing, and Media Management.

And another 31% of online MBAs offer Finance as a concentration (N=165, up from 140 in 2018)

    • There are 43 online Master of Finance programs in the market today (up from 39 in 2018). These programs also face significant competition from online MBA programs that offer a Finance concentration.

Other Top Online MBA Concentrations

And, additional top concentrations, Accounting, Human Resources / HR Management, and Management, occur in slightly lower proportions (24%, 24%, and 23% of all online MBAs in 2019, respectively).

  • The Accounting concentration is usually designed to offer the courses necessary for undergraduate Accounting majors to complete their CPA exams. Most websites clearly articulate this benefit to prospective students.
  • Human Resources concentration counts capture only the general HR concentration advertised on program websites. Additional HR-related concentrations we see in our data include Organizational Behavior and Leadership.
  • The Management concentration is offered frequently. Some online MBA programs differentiate their management concentrations by industry. For example, they offer Sport Management, Hospitality Management, or Information Technology Management concentrations to expand their audiences.
  • It’s very interesting to note that 24% of online MBA programs currently do not offer ANY concentrations to prospective students (down from 27% in 2018).

Emerging Concentrations

Because the job market is changing, savvy programs add new job-relevant concentrations. The fastest growing concentrations from 2018 to 2019 are:

  • Business Analytics, offered by 13% of programs (up from 6% in 2018)
  • Cybersecurity, offered by 4% of programs (up from 2% in 2018)
  • Entrepreneurship, offered by 12% of programs (up from 6% in 2018)

But programs are relatively slow to change — we see only a few concentrations declining in number during the year:

  • Public Administration, 4% of programs in 2019 (down from 8% in 2018)
  • Economics and Energy concentrations, 1% of programs in 2019 (down from 2% in 2018)

Top Concentrations at AACSB-Accredited Online MBA Programs

Compare AACSB online MBA programs to all
Here is the comparison of concentrations offered by AACSB-accredited online MBAs to all online MBA programs

Do AACSB-accredited programs have a different approach? Marketing (35%), Finance (34%), and Healthcare Administration (23%) are the most common concentrations offered by online MBAs at AACSB-Accredited schools. Twenty-eight percent of AACSB-accredited online MBAs do not offer any concentrations with their online MBA programs (versus 24% of all online MBAs).

What does this say about the market? Online MBA programs, especially those without a prestigious brand asset like AACSB-accreditation, use  concentrations more aggressively to differentiate their programs. Leveraging every relevant program characteristic in an online MBA program is necessary given the highly competitive market for online MBAs.

What’s in a Name?

Finally, for online MBA programs, the name of the concentration game is ensuring that concentrations will add incremental enrollments to the program. This requires a careful balancing act between finding emerging markets of specialized skills and naming the concentration in a way that ensures it can be found searching online.

And, as we see here with the top online MBA concentrations, especially Healthcare Administration and Finance, these concentrations open up the competitive space and audience for a program. This allows the online MBA to directly compete for students with other high-demand master’s degrees (the MHA and Master of Finance) for prospective students.

To get even more information about online MBA competitors, and information about other highly sought-after online degree programs, visit our website today! Our unique, comprehensive database contains online degree program details for more than 5,000 online programs. If you make data-driven decisions regarding investments in online degree programs, there is no better source available in the market.

Universities, work with the Online Degree Database directly to access unique and relevant intelligence about the online degree market. Contact Michelle at michelle@onlinedegreedatabase.com for more information.

Check out our available programs, and get your free report today.

2018 Online MBA Average Tuition

Online MBAs Mean Tuition by Region 2018

2018 Online MBA Average Tuition

Click here now to research online Master of Business Administration degrees!

We’ve recently completed our semi-annual update of the tuition advertised for online MBAs in the U.S.  There are currently 491 online MBAs in the market today. The 2018 online MBA average tuition details are outlined below.

The tuition characteristics, broadly, of online MBA programs include:

  • The average tuition across all online MBA programs is $28,955 (down slightly from $28,974 in 2017). Most of the programs in our database charge a ‘unified’ price, which means the cost per credit is the same for in-state and out-of-state students. Only a few programs (N=74) still maintain different costs for residents vs. non-residents of their states.
  • Average tuition for online MBAs at for-profit institutions (N=39) is lower, at $24,028 (up slightly from $23,748 in 2017) vs. $29,384 at not-for-profit institutions (N=448, down slightly from $29,432 in 2017) .
  • As shown in the graphic that accompanies this post, the U.S. region with the highest online MBA tuition is the Mid East, followed by the Far West. The lowest average tuition for online MBAs is found in the Plains region.
  • Total tuition ranges from a high of $128,000 to a low of $7,710
  • Average tuition for professionally accredited programs is $31,027 vs. not professionally accredited programs at $22,940.

States included in each region are as follows: Mid East – DE DC MD NJ NY PA, Far West – AK CA HI NV OR WA, New England – CT ME MA NH RI VT, Rocky Mountains – CO ID MT UT WY, Great Lakes – IL IN MI OH WI, Southeast – AL AR FL GA KY LA MS NC SC TN VA WV, Southwest – AZ NM OK TX, and Plains – IA KS MN MO NE ND SD.

Your Source for All Online Degree Details

The Online Degree Database is the only place where both students and universities can find complete, up-to-date, and accurate details about online degree programs. Our data are sourced directly from online program websites and include: university name, BEA region, state, degree name, concentrations offered, U.S. News & World Report Best Colleges Rankings, total credits required, cost-per-credit and total tuition, delivery modality and details on required residencies, prerequisite requirements, admissions requirements, and more. Our data are collected by highly trained individuals, not scanned. We do not collect personal contact information or sell leads to universities. Our purpose is to provide unbiased, comprehensive online degree information to researching students and universities with online programs.

More comprehensive information on the characteristics of Online MBA programs is available in our recent publication, Big Book of Online MBAs.

Students, use our website to complete preliminary research for your online program options. Select the degree and program characteristics that are most important to you using our Interactive Tool. Get your free report that contains a short-list of programs that meet your criteria. Unlike other websites, you don’t have to provide any personal information. Use this information to move forward with confidence that you have researched all of your program options from an unbiased source of information. Using our website to research your options will save you hundreds of hours of web searching!

Universities, work with the Online Degree Database directly to access unique and relevant intelligence about the online degree market. Contact Michelle at michelle@onlinedegreedatabase.com for more information.

Visit the Online Degree Database today to begin your research. We are the most accurate, up-to-date, and comprehensive source of online degree program details available in the market.

 

2018 Fastest Growing MBA Programs

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2018 Fastest Growing MBA Programs

In life, there are winners and losers. When it comes to popular master’s degrees, the same is true. For twenty years, the MBA has been the degree of choice for ladder-climbing and glass-ceiling breaking professionals. More MBA’s are granted every year than any other master’s degree, by a large margin.  Have all MBA programs experienced strong growth in the number of graduates over time? Which are the fastest growing MBA programs, and why are they growing?

The chart above shows MBA graduate numbers using the most recent data available from the National Center for Education Statistics. These top performing universities have experienced significant growth over the past five years (2012 to 2016), growing 15% or more, on average each year.

Four MBA Programs Stand Out From The Rest

Among MBA programs that granted more than 600 degrees in 2016, there are four that stand out in terms of growth in the number of graduates: American Public University, Liberty University, Southern New Hampshire University, and Western Governors University.  These programs were also the top growth performers in 2015. The MBA programs at these universities experienced the fastest average annual growth from 2012 to 2016 among all universities reporting MBA graduates these years.

The top growth performer in 2016 is Southern New Hampshire University’s MBA, which  grew 59% on average each year from 2012 to 2016. Last year, Western Governor’s program was the top performer, with a 69% average annual growth rate from 2011 to 2015.

The table below shows the growth rate for MBA programs that granted more than 600 degrees in 2016, and had an average annual growth rate higher than 4% from 2012 to 2016:

Growing Online MBA Programs
In a mature market, there are some winners and some losers among Online MBA Programs

In the table, there are an additional five MBA programs that also show positive MBA graduation growth over the past five years. These growing MBA programs are at UNC Chapel Hill, UT Austin, Grand Canyon, Cornell, and Saint Leo. The five year trends for these programs also indicate consistent growth.

Why is this important? When a degree program enjoys sustained growth, particularly in a category that is highly crowded with competitors, it’s safe to assume that they are doing something right.  Prospective students are taking notice.

These MBA Programs Know What Matters Most

Southern New Hampshire University’s and Western Governors University’s MBA programs experienced the fastest average growth per year from 2012 to 2016 (59% and 49%, respectively).  Here are the details of their programs:

Southern New Hampshire University is a private, not-for-profit, institution with:

  • 100% online program; no GMAT requirement
  • total tuition is $22,572 (no increase in 2017)
  • students may choose from over twenty concentrations
  • professionally accredited by ACBSP
  • students that do not have an undergraduate degree in business will need to complete five foundation courses prior to beginning the program (which adds an additional 15 credits to the 36 credit program)
  • complete details are found at: http://www.snhu.edu/online-degrees/masters/mba-online

Western Governors University is a private, not-for-profit, institution located in Utah.  Their MBA program is:

  • 100% online; no GMAT requirement
  • general track takes 34 credits to complete (may complete courses at your own pace – pay set fee per semester)
  • offer concentrations in Leadership, Health Care Administration, and Information Technology Management
  • concentrations add an additional 2 credits to the overall program requirements.
  • students who complete their degree in two years can expect to pay approximately $15,000 for their degree
  • uses a competency-based learning approach that allows students to use their existing skills and knowledge to accelerate their degree program
  • see their website for complete details: http://www.wgu.edu/business/master_business_administration_degree#

Additional fast-growing MBA programs (>14% average annual growth)

Liberty University is a private, not-for-profit, institution located in in Virginia. The program is:

  • 100% online; no GMAT
  • total tuition is $27,675
  • concentrations in Accounting, Criminal Justice Administration, Finance, Healthcare Administration, Human Resource Management, International Business, Leadership, Management, Marketing, Project Management, Public Administration, Public Relations, Supply Chain Management, and more
  • professionally accredited by ACBSP

American Public University is also a private, for-profit, institution.  It is located in West Virginia. Their MBA program is:

  • 100% online; no GMAT
  • concentrations in: Accounting, Finance, Business Analytics, Marketing, Health Care Administration, Public Administration, Information Technology Management, Sports Management, International Business
  • and they offer two very unique concentrations in Government Contracting and Acquisition, and Homeland Security Resource Allocation
  • total tuition is $13,650 (no increase in 2017)
  • professionally accredited by ACBSP
  • students that do not have an undergraduate degree in business must complete three prerequisite courses prior to beginning the program

Why Are The Fastest Growing MBA Programs Growing So Quickly?

Common characteristics across the four fastest growing MBA programs include:

  • 100% online
  • job-relevant concentrations
  • no standardized test requirement (no GMAT) for admission
  • low tuition (under $30K)

Do Your Homework

If you are looking at online MBAs or other professional master’s degrees online, get the details on programs (like what you see above) through OnlineDegreeDatabase.com.  We collect information directly from university program websites. We save you potentially hundreds of hours of effort and provide you with the information you need to make the best decision possible quickly and easily.

Use our Decision Guide to determine what’s most important to you about an online master’s program. If you are looking for programs that have any of these characteristics:

  • low cost degree online programs
  • online programs in your local area
  • only professionally accredited online programs
  • 100% online programs
  • no GMAT / GRE score required online program, or
  • accelerated online programs that allow you to finish your degree quickly…

then, the easy-to-use tools at onlinedegreedatabase.com help you find the online programs that meet your needs.  Use them to create your own, personalized, short-list to begin your final shopping. Then use our 10 Question Guide to speak to enrollment advisors at programs on your short list to get the answers you need to make your final, best, choice.

Save hours, even weeks, of time during your search. And be sure that you’ve looked at the universe of available programs to get to the best ones for you.

Universities, work with the Online Degree Database directly to access unique and relevant intelligence about the online degree market. Contact us at michelle@onlinedegreedatabase.com for more information.

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