Improve Your Online Program Visibility

Improve Online Program Visibility

The Online Degree Database helps you improve your online program visibility. It is a unique, unbiased source of information about online degree programs. Today, our database has more than 4,000 degree programs from more than 900 universities. Some of the key details for each online program contained in the database include:

  • Degree name
  • Location – Region & State
  • Total tuition
  • Cost per credit
  • Concentrations
  • Accreditation
  • Prerequisite requirements
  • Admissions requirements
  • Rankings
  • Institutional details available through IPEDS can be appended to these data

These data are sourced directly from university online program websites and stored in a relational database. We update all records several times a year. We strive to include the universe of online programs from the most popular degrees in the U.S. today.

Best Tool for Researching Online Degrees

We have also designed a student-friendly interactive tool that allows students searching for online degree programs to access our data — for free! Unlike other websites that target researching students to generate leads for online degree programs, our website never asks for student’s personal contact information. Students can access our available programs here to start their research on program options. They can select criteria like total tuition, location, or accreditation based on what’s most important to them. And they can generate an unlimited number of Free Reports that identify the universities offering online programs that fit their criteria.

Our Free Reports contain the university name, degree name, and hot link to the program website so that the student can go immediately to get more information on the programs of interest directly from the university.  When a university decides to sponsor their online degree program with us, we’ll provide more of their program details to researching students in their Free Reports. When a university chooses to partner with us, they are letting students know 1) that they are confident in the quality of their online programs, and 2) they want to provide students with the best information possible as they make one of the most expensive and important decisions in their lives.

Our comprehensive database, interactive search tool, and Free Reports create a win-win situation for both students looking for their best online degree options and universities with competitive online degree programs. For students, we provide free access to the most comprehensive details about online degree programs available — and, for universities, we generate greater visibility for their programs based on program characteristics, not on existing brand strength or size of marketing budget (which may have nothing to do with the true quality of the online program from a student’s POV).

Preliminary Results, April 1-17, 2018

The tables included here are based on details from Free Reports generated during the last seventeen days (April 1 to 17th, 2018).  During this short period of time, we’ve had 33 visitors who generated a total of 87 Free Reports. Please note that students must use the interactive tool to select no more than 100 programs for each report.

The table below shows the number of reports generated by online degree type during the first two weeks of April:

Search Online Degrees
This table is a summary of Free Report activity from April 1 to 17th, 2018

It should be no surprise that the M.B.A. and Ed.D. are among the most popular searches by visitors to our website. As traffic continues to build, we see interest in other programs growing as well. Students who find us and generate Free Reports are definitely taking advantage of the depth and breadth of our data to ensure that they understand and research all of the online programs that meet their criteria.

The following table shows ALL of the universities that have earned visibility with researching students because their programs met some criteria that students were searching for when they generated their Free Reports, April 1 to 17th, 2018. Some of these universities invest heavily in marketing their programs, while others simply do not have the marketing expertise or budget to generate significant visibility for their programs. But does a student really care about the size of an online program’s marketing budget? I don’t think so.  I think students care a good deal more about the quality and cost of an online program. And a tool like ours, that let’s them complete due-diligence searching among all of their options, is a great step forward from what’s been available in the past.

There are 511 institutions that have appeared in the first two weeks of April’s Free Reports. Of these institutions, a total of 25 programs received ‘out-clicks’ where the user went from our Free Report directly to the university’s program website. Here are the institutions that appeared in the Free Reports:

Improve Online Program Visibility
The listed universities appeared in Free Reports during the first two weeks of April 2018

The last table shows more specific detail on university visibility, by capturing the universities and number of times they appeared in Free Reports for online MBAs so far in April. There are 243 universities with online MBAs that met the criteria entered by students searching for an online MBA program. Here they are:

Search Online Degrees
These universities’ online MBA programs fit the criteria users selected for their Free Reports

These tables demonstrate a very small part of the power of our database and reporting tools, all of which become available to our clients, when they become partners.

The Online Degree Database Difference

As the tables above demonstrate, the Online Degree Database is bringing new and important information to the market about online degree programs. For the first time, researching students can access these details with our easy-to-use tools that allow them to select online program options based on program characteristics that are most important to them.  Universities that fit the student’s profile appear, at no cost, in the Free Reports. The Free Reports contain a link to the university’s program website.

Universities that wish to improve their online degree program visibility to prospective students by offering more details to students should consider partnering with us.  See our recent press release to get more information about this. Or contact Michelle directly at to learn more about how we can help you improve your online program visibility.

Visit the Online Degree Database today!